Friends of Floyd
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Friends of Floyd
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Work

Welcome to the portfolio of Jorge Peschiera, a New York-based Creative Director and Designer.

 The year and a half I spent on Patriot Act was one of the most fascinating and rewarding projects I’ve ever taken on. The series broke new ground in the use of live, immersive motion design for a weekly comedy show, and I was lucky enough to play an

Patriot Act with Hasan Minhaj — Creative Direction

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MTV News — Rebrand

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Oxygen — Network Rebrand

 "Flawless and crisp, with a lot of cool little animation details sprinkled throughout. It manages to feel energetic and dynamic with nary a 3D effect in sight. (Except for the 3D logo treatment and even that is nicer than usual.)"  —Brand New / unde

NFL GameDay — Rebrand

 "Building on a magnificent sonic identity that makes you want to shake your rump and break out the maracas, the typography dances on screen with great energy and rhythm... Overall, this is one of my favorite on-air looks for a TV channel in a w

NBC Universo — Network Rebrand

 "The new daily wake-up show  morning dose  is the answer to that question: What do morning shows look like in the age of viral YouTube videos and Twitter posts?"  — Communication Arts 

Morning Dose — On-Air Branding

 Nat Geo/GSK — Chasing Genius Studio: Trollbäck+Company Role: Direction, Design

Branded Content

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13 Nights of Halloween — Brand Identity

 ATT — CES 2012 Campaign Studio: Stardust My Role: Art Direction, Design

Past Work — Styleframes

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